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Roles: Brand Development, Logo Design, Hand Lettering, Packaging Design, Product Photography
Growing up, my dad often told me "Thorough gets the job done." This is how I was taught to approach my work. I wanted to pay homage to my dad's words, so I developed the Thorough brand of boot care products.
Thorough features a hand-lettered logo, clean typography, and simple graphic treatment to evoke a hardworking industrial feel. Thorough brand boot care products: they get the job done.